75% of Students Who Connect With You Will Complete an Application
Provide students a direct path from research to connection. Rather than buying lists and hoping students respond to you, allow them to contact you when they’re ready to learn more. You can then engage with these students in your communications flow to nurture them throughout the application and enrollment processes.
Students raise their hands to demonstrate interest and share their contact information with you directly from their searches. This creates a unique, mutual connection that provides a high-intent student inquiry ready for engagement. Students only connect with an average of 3.3 schools within Naviance, demonstrating intent to apply; three out of four students who connect go on to apply.
Connection Yields Results at Every Stage of the Recruitment Funnel
Because students connecting with your institution through Intersect Connection have already been thinking about and researching colleges and careers, they are ready to hear from you when they choose to connect. This is demonstrated by the application, admit and enrollment rates we see for students connecting via Connection, as compared to the rates for students whose names were obtained from a typical list vendor.
We have been able to significantly improve the geographic diversity of our inquiry and applicant pools since leveraging Intersect Connection and Advanced Awareness.