120 Webinars & 24 Events View all »
Webinar

Visit More Best-Fit Students: Building Connections through Events

Bringing students to campus is a crucial part of the admissions process. Learn how you can show your institution to more best-fit students and enhance your prospective student connections in this 15 minute webinar! Join us on June 27th at 2:00 pm EDT!

Webinar

Build Your Class Webinar Series: Part 1 - The Naviance Student: The Best Audience

Check out this 15 minute webinar to learn about reaching the community of over 10 million Naviance students.

Visit More Best-Fit Students Webinar Series Part 2: Maximize Your Travel Planning & Schedule

Check out this 15 minute webinar to discuss best practices on efficient, easy travel planning!

483 Blog Articles View all »

Best Practice Ideas to Make the Most of Your ActiveMatch Connections

We’ve talked to a number of Naviance ActiveMatch customers who said they weren’t doing anything special with the students who opt-in to connecting with their institutions. In some cases, they don’t even import the names of students who have connected with them via ActiveMatch, because “the student is already in our inquiry database.”

Connecting the Dots

As almost everyone involved in the college application process knows, a CEEB code (short for College Entrance Examination Board) is a unique code assigned to high schools and colleges to ensure that test scores, transcripts and other application documents are submitted to the right institutions. A CEEB code identifies the institution the student comes from as well as where they are going.

Results from the 2016 Admissions “Road Warriors” Survey

The unsung heroes of the fall have to be the admissions staff members who are up before dawn to drive to their first high school of the day, and who then proceed to visit three or four more high schools before heading to an evening college fair…five days a week. If that sounds like you, you’ll want to read our report – To Lunch or Not to Lunch – based on Hobsons’ 2016 Road Warriors Survey.

42 Case Studies View all »

Lynn University Increases Awareness and Connections to Right Fit Students

Lynn University began working with Hobsons five years ago as part of a new initiative to address increasing enrollment goals and find innovative ways to reach students. They knew it was important to get in front of students who are in Naviance researching college options.

UC Santa Barbara: Using ActiveMatch and RepVisits to Find Best-Fit Students

Using ActiveMatch to promote the university within Naviance has given UCSB the opportunity to connect with many students who are potentially a good fit. “We’re able to pinpoint areas and individuals who can see themselves at UCSB,” said Cuca Acosta, Associate Director. In recent years, as the university has incorporated more in-state recruitment, Ms. Acosta noted, “We could reconnect with students in our own back yard. That was the hidden gem.”

77 White Papers View all »

2017 Inside Higher Ed Survey of College and University Admissions Directors

Hobsons is pleased to once again be a sponsor for the Inside Higher Ed survey of college and university admissions leaders. In this survey report, released in September of 2017, admissions leaders noted a number of concerns. Download the report to see what your colleagues in admissions across the U.S. have identified as trends to watch in 2017-2018.

First-Source Focus: Why It Won’t Help You Move the Needle on Enrollment

There are multiple models that can be used to evaluate the usefulness of different sources for prospective students. The traditional focus for most admissions operations has been on First Touch or Last Touch. Today, thanks to the power of new technology, innovative admissions offices are also able to evaluate Multi-Touch measures as students progress through the admissions funnel.

142 Press ReleasesView all »

CSCU Partners with Intersect by Hobsons to Increase Awareness of Connecticut Community Colleges

ARLINGTON, VA – May 31, 2018 – Education technology leader Hobsons announced today that its Intersect platform has been selected by the Connecticut State Colleges and Universities (CSCU) as part of an initiative to increase applications and enrollment rates of students for the 2018-2019 school year. All 12 of CSCU’s community colleges began using Intersect this spring.

Naviance by Hobsons Launches Naviance Insights to Unlock College Outcomes

ARLINGTON, VA - May 22, 2018 - Education technology leader Hobsons recently announced the release of Naviance Insights, a new analytics solution designed to track and analyze college outcomes.

Naviance by Hobsons Named SIIA Education Technology CODiE Award Finalist for Best CCR Solution

ARLINGTON, VA - May 9, 2018 - Hobsons, the education technology leader, today announced that Naviance was named a 2018 SIIA CODiE Award finalist in the Best College & Career Readiness Solution category.

236 Media Coverages View all »

How High School Counselors Can Prepare Now for Next Year

"Setting up and using RepVisits, a self-sufficient, automated scheduling system for college representatives to schedule visits, can alleviate some of the consuming back-and-forth communication that normally occurs in the fall."

Thrive Global Feature: 5 Leadership Lessons with Kate Cassino

Hobsons' CEO Kate Cassino recently shared her 5 Leadership Lessons with Thrive Global. See how Kate's leadership expertise has further positioned Hobsons as the leading education technology company.

Hobsons Intersect Connects High School Counselors with College Admissions

"The Hobsons Counselor Community allows our university to have a conversation with one of the most important influencers in the college search: the high school counselor. Just like with a prospective student, having an ongoing dialogue about our university with the school counseling staff allows them to get a more complete picture about what we have to offer and more importantly, allows the high school counselors to form a clearer picture about which students at their school would be a good fit at our university," noted Michael Brown, director of admission for Heidelberg University in Ohio.