Ed Tech Industry Leaders Kaplan and Hobsons Partner to Make Free and Low-Cost Interactive Livestreaming Learning Programs Accessible to Millions of Students Nationwide


New York, NY (September 25, 2018) — Kaplan, a premier provider of educational resources and livestreaming learning services, and Hobsons, a leader in education technology and college, career and life readiness, today announced a partnership to provide free and low-cost interactive livestreaming and video on-demand programs covering areas including test preparation, social and emotional learning (SEL), middle to high school transition, and preparing for life after high school. As part of the agreement, Kaplan becomes Hobsons’ exclusive partner for livestreaming and video on-demand learning via Hobsons’ widely-used Naviance ecosystem, which helps navigate and guide millions of students to be more ready for college, career and life after high school in collaboration with their support network of parents, counselors, teachers and administrators.

In the months ahead, Kaplan and Hobsons will offer Naviance users a series of free interactive livestreaming sessions aligned to the industry College, Career and Life Readiness (CCLR) Framework, which outlines the competencies today’s students need to succeed in life. The Kaplan hosted, expert-led, interactive seminars will cover an array of topics to help students with test preparation, adjust to the demands of high school, manage stress, and write compelling college admissions essays.  These seminars will also help inform parents about digital literacy and navigating the financial aid process. Beginning in 2019, Naviance users will have access to an even wider assortment of Kaplan’s interactive livestreaming learning offerings.

“Kaplan and Hobsons both know that there are so many touch points throughout middle and high school where students and parents are looking for expertise and guidance. We’re thrilled to make our programs accessible to millions of Naviance users,” said Lee Weiss, Vice President, Kaplan. “In speaking with hundreds of school counselors, teachers, and administrators around the country, we confirmed first hand that it’s important for students to not only have outstanding, score-improving test prep, but also encouragement and expert advice to help them with guidance through their high school experience as they explore college and career pathing. Users are so excited for the community, interactivity, and real-time engagement that interactive livestreaming provides in these spaces. This partnership will provide access to a plethora of learning programming for students and parents at scale.”

“At Hobsons, we are committed to providing our Naviance users with dynamic learning resources and solutions geared at enhancing students’ college, career and life skills,” said Monica Morrell, General Manager of Naviance by Hobsons. “We are thrilled to partner with Kaplan in offering Naviance users exclusive access to free and low-cost livestreaming and video on-demand programs that are highly engaging and directly align to the industry College, Career and Life Readiness (CCLR) Framework. Through this partnership we are addressing the most frequently requested topics from our clients to better support their students as they transition from middle to high school and prepare for life after graduation.”

Visit https://www.naviance.com/kaplan to learn more.

Test names are the property of the respective trademark holders, none of whom endorse this program.

About Kaplan Test Prep

Kaplan Test Prep (www.kaptest.com) is a premier provider of educational and career services for individuals, schools and businesses. Established in 1938, Kaplan is the world leader in the test prep industry with best in class interactive livestreaming capabilities. With a comprehensive menu of online offerings as well as a complete array of print books and digital products, Kaplan offers preparation for more than 100 standardized tests, including entrance exams for secondary school, college and graduate school, as well as professional licensing exams for attorneys, physicians and nurses. Among those tests are the SAT®, PSAT®, ACT®, AP®, GRE®, GMAT®, LSAT®, MCAT®, NCLEX-RN® and bar exams. Kaplan also provides private tutoring and graduate admissions consulting services.

About Hobsons

A leader in education technology, Hobsons helps more than 15 million students to identify their strengths, explore careers, match to best-fit educational opportunities, create academic plans, and reach their education and life goals. More than 13,000 K-12 and higher education institutions partner with Hobsons and leverage our expertise and our solutions -- Naviance, Intersect, and Starfish -- to improve college and career readiness, college recruiting and admissions, and higher education student success to support millions of students around the world.

Note to editors: Kaplan is a subsidiary of Graham Holdings Company (NYSE: GHC)

Press Contact: Russell Schaffer, russell.schaffer@kaplan.com, 212.453.7538 Twitter: @KapTestNewsNaviance


Visit the Resource Center