SAN ANTONIO, TX (July 28, 2015) — Hobsons is pleased to recognize Lesley University, University of Arkansas, and Whatcom Community College as the 2015 Hobsons University Excellence Award winners. The winners were announced during the Excellence Awards Lunch of the weeklong conference held July 26 – 30 in San Antonio, Texas.

Hobsons staff nominated clients for Excellence Awards in the categories of innovation, enrollment management, and student success. The awards program is designed to honor higher education institutions that have demonstrated outstanding product innovation, leadership, and success in improving student outcomes.

“There is tremendous work happening at colleges and universities to make purposeful connections with students and support their success,” said Stephen M. Smith, president of advising and admissions solutions at Hobsons. “We’re honored to be a part of that work.”

The 2015 Hobsons University Excellence Award Winners:

Excellence in Enrollment Management Award
Lesley University (Cambridge, MA)

Lesley University is a private institution with a unique enrollment population of more graduate students (5,000) than undergraduate students (2,500). Since implementing Radius by Hobsons the university has excelled at analyzing its enrollment data to create strategic student outreach and engagement initiatives.

The university’s team performed a geo-targeting analysis, created a private social community for new admits, and coordinated recruitment efforts throughout all points of the decision cycle. Lesley efficiently leveraged the technology and enrollment processes to improve enrollment from year to year, and is on track to meet its goal of increasing overall freshman and transfer enrollment by 30 percent.

Excellence in Innovation Award
University of Arkansas (Fayetteville, AR)

University of Arkansas is a public research institution enrolling more than 26,000 students. Through customized websites for scholarship reviewers and unique VIP pages for students, the university has used Connect by Hobsons to create a more efficient scholarship review process for its staff and a seamless personalized experience for its students.

Excellence in Student Success Award
Whatcom Community College (Bellingham, WA)

Whatcom Community College is a two-year community college serving 11,000 students, 80 percent of whom are transfer students. Whatcom implemented Starfish Degree Planner (formerly AgileGrad) and Retain by Hobsons as part of the IPAS grant program from the Bill and Melinda Gates Foundation that funded partnerships between higher education and student success technology providers with the goal of accelerating the pace of innovation through focused sharing of information. The technology has allowed Whatcom to eliminate paper-based forms, streamline the degree planning process, make advising appointments more effective, and provide support to at-risk students through early alerts and targeted communications.

To see photos of the Hobsons University Award winners, visit our blog. 

About Hobsons
Hobsons is the international leader in connecting learning to life. Through our student success solutions, we help more than 12 million students around the globe identify their strengths, explore careers, create academic plans, match to best-fit educational opportunities, and finish what they start. We partner with schools, colleges, and universities to improve college and career readiness, admissions and enrollment, and student support and advising. For more information, visit

About Hobsons University
Hobsons University is Hobsons’ annual higher education user conference. This conference is an opportunity for clients to create connections with product experts within Hobsons, as well as other users and educational partners, to learn best practices and how to get the most out of their product investment. In addition, college and university representatives and Hobsons education partners attend the event to showcase their services to educators. For more information, visit


Visit the Resource Center