College & Career Readiness (K-12)
Match & Fit / Admissions
Student Success & Advising
High Intent Inquiry Blog Pt 2 - Not All Inquiries Are Equal: What do I do with High Intent Inquiries
Okay, you’ve identified your high intent inquiries – a student that has raised their hand in some way to demonstrate a heightened level of interest in your institution. Now what?
By assigning different categories to inquiries, institutions can take the first step towards focusing their recruitment efforts and investments on activities that have the most impact. Let’s walk through defining a high intent inquiry and identifying inquiries.
A comprehensive look at the 2019 Naviance Student, for the first time we share insights on the postsecondary search of students in Naviance.
Recruiting college students is complicated, unique, data-driven and a little magical. I’m not going to claim it’s one-size-fits-all or that anyone can predict what high school students are going to end up deciding. But I am going to tell you why you need to deepen the analysis of your student data for ROI purposes and then tell you how Intersect can do that for you; for free.
5,114,013 students are enrolled in 2-year institutions across the United States in Spring 2019 according to the National Student Clearinghouse Research Center. The impact that community colleges are having on these students is note-worthy.
The 2018-2019 school year was another year of growth for RepVisits. The number of high schools utilizing the tool grew by 27% to 3,600 schools and the number of appointments scheduled throughout the year grew 36%.
We’ve talked to a number of Naviance ActiveMatch customers who said they weren’t doing anything special with the students who opt-in to connecting with their institutions. In some cases, they don’t even import the names of students who have connected with them via ActiveMatch, because “the student is already in our inquiry database.”
As almost everyone involved in the college application process knows, a CEEB code (short for College Entrance Examination Board) is a unique code assigned to high schools and colleges to ensure that test scores, transcripts and other application documents are submitted to the right institutions. A CEEB code identifies the institution the student comes from as well as where they are going.
The unsung heroes of the fall have to be the admissions staff members who are up before dawn to drive to their first high school of the day, and who then proceed to visit three or four more high schools before heading to an evening college fair…five days a week. If that sounds like you, you’ll want to read our report – To Lunch or Not to Lunch – based on Hobsons’ 2016 Road Warriors Survey.
Can you name every high school and school counselor in your territory? Aside from the day that you visit a school, do you know what’s happening on those campuses throughout the year? When you need more information about a school to evaluate an applicant, or when a counselor needs information to better assess whether a student would be a good fit for your college, is it easy to engage with your colleagues on the other side of the desk? These are some of the questions we wanted to address by creating the Hobsons Counselor Community.
Erica White, the school counselor who founded RepVisits.com and now serves as a Product Manager at Hobsons, explains how building relationships with those on the other side of the desk helped her students enroll in colleges where they would thrive and reach their educational goals.
Hobsons acquires RepVisits to expand access to college opportunities for high school students.
By understanding student’s interests and strengths, college admissions professionals can focus on finding those students that will be successful, and not just those students that meet minimum requirements for admissions.