As Chief Marketing Officer, Jim Rogers places a large focus on Hobsons’ positioning and value creation with clients, leading the company’s marketing and partnership strategy to build the Hobsons brand and support sales of its Naviance®, Intersect™, and Starfish® product lines.
Jim has extensive knowledge and expertise in the education industry, and in his most recent role at Ruffalo Noel Levitz, oversaw global marketing, product strategy, and corporate development efforts. In that role, he integrated several acquisitions to establish a unified go-to-market strategy, developed a robust set of new products, and built a marketing organization that made a measurable impact on revenues.
Earlier in his career, Jim held marketing, product strategy, and operations positions at Vonage, iCore Networks, Deltek, and Neustar.
He earned a Bachelor of Science degree in Finance from the University of Central Florida and a Master of Arts degree from Georgetown University