E-mail Marketing Software
With the overwhelming clutter in a student's inbox, institutions need to put in a little more work to communicate with its prospects, applicants, and even current students. Hobsons' Delivery and Early Alert e-mail marketing tools ensure important information is seen by the students who need it.
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Delivery sends targeted e-mails to prospective students who are looking for specific school or program options, saving time and postage costs.
- Early Alert delivers crucial student retention e-mails to current students, quickly identifying those at risk for attrition due to academic, social, behavioral, and financial challenges. Surveys in Early Alert gather information that shows where your institution can improve or offer additional student services.
Case Study: Green Mountain College
The Benefits of Hobsons' E-mail Marketing Tools:
- Build your own e-mails, text messages, or form letter campaigns with easy-to-use formatting. No IT help or HTML knowledge needed.
- Access real-time campaign reports to immediately see what works... and what doesn't.
- Centralize communication efforts in one Web-based hub, building and tracking communications in a single place.
