Does technology make a difference? College and university leadership weighs in
Annual survey of senior campus leaders.
March 09, 2012
Cincinnati, OH and Los Angeles, VA - Inside Higher Ed recently completed its second annual survey of senior campus leaders. More than 1,000 respondents provided data and insights about the key challenges faced by American colleges and universities. The survey, "The 2012 Inside Higher Ed Survey of College & University Presidents," gauged the effectiveness of institutional investments in information technology in eleven key areas. Of the eleven tech areas, not one received a "very effective" rating by more than fifty percent of respondents:
- Top of the list: Library resources and services, 49.6%
- Bottom of the list: Alumni activities/engagement, 17.5%
"The survey results show college presidents -- from every type of institution -- worried about finances, both in terms of what they spend and what they bring in. And for most institutions, technology spending is a significant expense, and involves strategic choices, so we wanted to gauge how satisfied they were with the results," said Scott Jaschik, editor of Inside Higher Ed. "Many of the technologies we asked about are related to enrolling and retaining students, which is another big area of concern to many college presidents, and is a concern that relates directly to finances."
To understand how technology can be effective on your campus, visit the Hobsons booth (#220) at the ACE Annual Meeting this week (March 10-14 in Los Angeles).
Connect®: Higher Education CRM
The Web-based CRM solution helps thousands of global universities build unique relationships and automate communications with students while saving time, money, and staff resources.
Intelliworks:
Whether your goal is to grow enrollment, optimize recruitment marketing results, improve service to existing students, or reconnect with alumni, Intelliworks offers relationship management solutions that are flexible, configurable, and scalable to the needs of your institution, particularly for graduate and non-traditional programs.
Retain: Student Retention
Institutions use Retain to identify, and intervene with, at-risk students with intuitive early alert and strategic communication capabilities that drive retention rates and student success.
AgileGrad: Student Planning
AgileGrad allows faculty to change advising conversations to focus on big issues, such as academic progress and goals.
Please direct all media inquiries to the attention of Hobsons’ Director of Corporate Communications Rachel DiCaro Metscher at 703.859.7391.

