July 5, 2012

An inside perspective all the way from London: Living the New Brand

Jul. 5, 2012 at 10:39 AM | By Simeon Sanchez | Comment Count

My first impression of Hobsons came from our old corporate website last August when I first considered applying for my position. Right away, Hobsons set itself apart from other education solutions providers. Even as a global company, Hobsons' inviting culture conveyed a sense of a “small company feel” committed to education.

This held true as I embarked on my first week at Hobsons. The environment was no doubt conducive to growth and collaboration, only made possible by the openness and genuine enthusiasm of my colleagues. Even more, with endless opportunities to connect with fellow Hobsons staff through visits and company events like the H'Oscars, it wasn't long before I realized that this zeal for "what we do" extends across borders and organizational charts.

Our tremendous sense of collegiality and dedication to helping our clients, students, and families maximize success is what makes Hobsons special. We are driven by the success and achievements of our clients and their students and our new brand is a solid reflection of this fact.

I can say with pride that Hobsons is more than just a new logo or website. For me as well as for my colleagues, "education is more than just our business; it's our passion".