Hobsons Enrolment Management Services (Hobsons EMS)
The Hobsons EMS division (Enrolment Management Services) has two main business units: The Services Unit and the Marketing Services Unit
- The Services Unit's core business function is providing universities and other education providers with sophisticated, innovative student recruitment, marketing and management solutions. The Services Unit currently works with 30 client institutions, covering a variety of service and technology offerings.
- The Marketing Services Unit provides detailed analysis of the data captured by the Services Unit to Hobsons' EMS clients. The depth of experience within the Marketing Services Unit lends itself to detailed, explicit reporting by market segment; state of market analyses that look at global factors; predictive analysis and 'benchmarking' activities with peer universities - all advantages exclusive to Hobsons EMS client institutions. In addition to the reporting and analysis functions, the Marketing Services team encompasses the Enrolment Management Technology division that develops web-based tools that help education providers manage student recruitment, enrolment and retention. This includes tools like CRM, online applications, online chats, student broadcasts, and SMS/MMS technology.
For further information about the Hobsons EMS division please contact Natalie Steck or Sarah Kerr at hems@hobsons.com.au or by phone on +61 (0)3 9627 4884.
