Case Studies

The success of our company begins with the success of our clients. Hobsons is committed to working with institutions to deliver the education solutions and services they need to improve efficiency and effectiveness and streamline systems, programs and operations. Find out how education institutions around the world have partnered with Hobsons to deliver meaningful results.


Annenberg School for Communication at The University of Pennsylvania

The Annenberg School for Communication partnered with Hobsons to manage its entire student enrolment lifecycle, from initial enquiry management and program marketing to application review and admissions processing. This resulted in the school’s ability to increase prospects by 95% and inquiries by 125%.

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Birmingham City University

Birmingham City University (BCU) is one of the largest universities in the UK. The University’s popularity has grown tremendously in recent years; between 2008 and 2010 BCU had the highest rise of UCAS applications of any Midlands university. In using the Hobsons Education CRM Suite they have transformed their enquiry management and communications to prospective students.

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Birmingham City University also uses our Managed Services to increase conversion rates, reduce blockages in enquiry handling and improve the consistency and quality of response to their international student enquiries.

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Empire State

Empire State College partnered with Hobsons to help manage all of its constituent relationship and marketing efforts to improve operational efficiency and handle inbound inquiries.

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King Abdullah University of Science and Technology

KAUST knew that the world-wide publicity generated by their visionary new university would generate thousands of student enquiries and applications. With very limited time for implementation KAUST turned to Hobsons for a reliable online application system and a robust CRM that together would streamline their application process.

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New England College

New England College partnered with Hobsons to overcome data silos and enhance marketing to boost enrollment.

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University of Liverpool

The University of Liverpool worked with Hobsons to boost conversion rates and reduce the administrative burden on its recruitment team. Connect CRM streamlined their processes and enhanced their relationships with students.

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